last mile delivery software

Why has last-mile delivery tracking become a necessity for e-commerce businesses in the Middle East?

It is undeniable that the e-commerce industry is thriving at an unprecedented rate for the last few years. Now, this coronavirus pandemic has given shoppers another reason to prefer e-stores over brick and mortar stores. Like in other parts of the world, the e-commerce sector in the Middle East is also growing at an exponential rate.  Keeping in view the current scenario and the need of running the business, even the retail stores are either moving to digital platforms or have started “home delivery” services. More than just “the need of the hour”, offering doorstep deliveries of apparel, groceries, electronics,…