How Real-Time Visibility is Transforming The Traditional Parcel Delivery Model

According to Statista, the global parcel shipping volume in 2021 was over 159 billion parcels. This volume is projected to reach 256 billion parcels shipped by 2027. The impressive growth in the parcel shipping volume will also intensify delivery-related challenges, primarily for courier providers that are still following conventional delivery management practices. While on-time delivery is important, a courier company also needs to focus on improving delivery productivity, minimizing delivery costs, coping with evolving delivery trends, and ensuring the safety of its drivers. Here is when the real-time visibility comes into play.

Real-time visibility provides stakeholders with the exact whereabouts of a parcel. Moreover, it helps in avoiding potential delivery delays and other issues that can impact customer experience and business profitability. Courier companies can bring real-time visibility into logistics processes by implementing advanced last mile delivery management solutions. Real-time visibility transforms the traditional parcel delivery models by

Enhancing Customer Experience

Timely delivery is one of the influential factors in achieving customer experience. To ensure the same, it is a must to have real-time visibility on the parcels. With real-time visibility, logistics service providers can take immediate action if a driver takes a different route or make unnecessary stoppages. Real-time visibility also helps courier companies to maintain transparency. In case of delivery delays, they can update the stakeholders with the reason for the delay and updated delivery ETAs.

Improves First-Attempt Delivery Rate

An online survey highlighted that the average cost of a failed delivery in the U.S. was $17. A delivery failure may happen due to many reasons, including the unavailability of the customer. The chances of customer unavailability at the time of delivery are higher when the customer doesn’t have any information on the delivery attempt or the package status. Real-time visibility keeps the customer updated with the status of the order and hence, increases the chances for the first attempt delivery. 

Offers Better Control Over Deliveries

Real-time visibility gives detailed information about the order status. As soon as the customer places an order, they receive a tracking link and delivery alerts on the completion of each delivery milestone. It gives stakeholders, i.e., the eCommerce company/retailer, consumer, and the courier company complete control over deliveries. This, in turn, reduces the number of WISMO calls.

Facilitates Informed Decision-Making

Real-time visibility implemented through a last mile delivery system provides useful insights into the number of successful deliveries, failed deliveries, and other delivery-related operations. The system enables logistics managers to proactively assess delivery-related risks and make decisions based on real-time information.

Real-time visibility is essential for the long-term business success of a logistics service provider. It is also imperative to delight customers and establish a positive brand image. Based on insights, it facilitates data-driven decision making to align with your business goals.