5 Ways Retailers Can Leverage Last Mile Automation for Cyber Monday Sales

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5 Ways Retailers Can Leverage Last Mile Automation for Cyber Monday Sales

Among all the major holiday sales events, Cyber Monday records the highest sales revenue in the US, with USD 11.38 bn (Statista) in 2021. The sales forecasts for 2022 are even more jaw-dropping, with the number of online and offline shoppers surpassing 97.3 million and USD 12 million being generated per minute as sales revenue. Despite huge price slashes across a myriad of products, free delivery continues to be the number one priority of shoppers. Adobe also reports a rise in the trends for curbside pickups and buy-now-pay-later models. 

Therefore, this holiday season, retailers need to have multiple optimization perspectives to ensure high customer satisfaction, profitability, and improved revenue. However, this is easier said than done because the legacy software solutions offer partial automation and poor visibility into the on-field movements that hinder advanced optimization. This leads to cost leakages across the entire last mile value chain. 

This is where last mile automation comes into the picture. Below, we discuss five excellent ways retailers can leverage smart last mile automation and delivery orchestration solutions to drive more deliveries at a faster pace without hurting their bottom lines this season.

5 Ways Last Mile Automation Can Drive Scalable and Delightful Deliveries

Integrated Capabilities for Efficient Management

AI-powered last mile automation platforms offer seamless integration across multiple systems and parties, such as ERP/WMS/OMS/CRM, 3PL partners, etc. Retailers get access to completely configurable and automated workflows to capture various kinds of on-field information and orchestrate highly optimized deliveries. 

The automated solutions offer status standardization and a unified dashboard for communication and collaboration with multiple stakeholders that makes it easier to manage, monitor, track and control the delivery movements and operations in real time. They can execute zero-contact deliveries via OTPs, digital signature, etc., and offer multiple payment options for a streamlined delivery experience.

benefits of last mile automation

Dynamic Routing for Faster and Accurate Deliveries

Last Mile automation platforms come with AI-powered route planning and optimization engines for generating highly optimized and efficient routes in a dynamic manner. Hence, the managers are able to drive more deliveries per driver per trip. They can customize the routing by leveraging the in-built custom routing constraints for even more stringent control over driver movements.

The automated last mile delivery solutions convert the delivery locations into exact Latitude and Longitude coordinates to reduce delivery errors and also offer AI-powered NDR and RTO management for smart delivery management.

Arresting Fake Delivery Attempts 

Last Mile automation helps retailers set custom reasons for every incident, such as package damage/loss/theft, accidents, delivery failures, and delivery status recording in the app. Hence, a driver has to choose any one of those preset conditions to move ahead with the next delivery.

The issues such as fake delivery attempts can be easily tackled by geo-fencing the driver’s location to the delivery address, validating and authenticating the delivery reasons/status with the customers via custom multi-channel communication, etc. 

Secure Cash Reconciliation

Retailers can configure multiple means of cash reconciliation for COD orders and ensure safe and secure cash management. Smart last mile solutions offer highly flexible methods for cash reconciliation, cash management, and claim management. 

Some of these capabilities include accepting electronic transactions for deliveries that were COD initially; integrations with multiple third-party cash managers with multiple booths for cash settlement, etc.

Another fantastic feature is allowing riders to collect cash up to a certain amount and then allowing them to use it as their daily payout etc. Such advanced functionalities help businesses ensure safe and secure cash reconciliation without disrupting the pace of deliveries, or incurring empty miles again and again for cash reconciliation at hubs.

Dynamic Optimization

Legacy solutions neither offer real-time insights nor allow businesses to leverage them for dynamic optimization, such as clubbing returns with deliveries or pickups, mid-route order allocation, re-allocation, and working with mixed or floating fleets.

On the other hand, last mile automation platforms come with in-built AI/ML routines for continuous optimization as per real-time conditions, driver availability, order volume, and much more. So, every task, right from order processing to doorstep deliveries, is being constantly optimized automatically. This results in more cost savings, efficient deliveries, and highly optimized resource utilization.

Such smart last mile automation platforms can not only help scale deliveries without violating delivery SLAs, but also shrink last mile delivery costs by 14%, increase delivery NPS by 26%, and reduce customer complaints by 28%.

So, get started with smart automation of last mile deliveries and deliver delightful deliveries that are a win-win for both you and your customers.

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